Alice Be brings the vibrant and colorful essence of Brazilian jewelry. Our pieces are contemporary, coated in gold or rhodium, and combined with a variety of materials such as beads, pearls, zirconia, and both synthetic and natural stones. Each piece is designed with a touch of color and style to add even more personality to your look.

However, our mission goes beyond simply selling fashion. We aim to empower women through their personal image, because when we align our image with our thoughts, lifestyle, or even the message we wish to convey at that moment, it becomes an incredibly powerful form of self-expression.

The entrepreneur and founder of Alice Be, Angelica Nasser, was born in Rio de Janeiro and is a proud mother of two. She has always had a passion for fashion and accessories, and since 2013, she has run a jewelry e-commerce business in Brazil.